Discover the essential spice of Hungarian cuisine with our premium Organic Ground Hungarian Sweet Paprika. Sourced directly from the rich soil of the Szeged and Kalocsa regions, this paprika is prized for its stunning, vibrant red color (often rated for high ASTA color). Unlike the smoky Spanish variety, our Hungarian paprika delivers a rich, mellow sweetness and a subtle, warm pepperiness with little to no heat. It is an indispensable ingredient for authentic flavor and gorgeous color. Must-Use for: Classic dishes like Goulash, Chicken Paprikash, and Halászlé (Fisherman's Soup). Bloom it in oil at the start of your dish to unlock its full aromatic potential and create a deep, beautiful sauce base.